Adata tracking website on Monday revealed that the Threads app launched by Instagram has surpassed 100 million users in five days. 

The Nation reports Mark Zuckerberg launched Instagram Threads on Wednesday as an app to rival Twitter.

Checks by the Nation confirmed that only 10 million people signed up to Threads as of last Thursday.

But on Monday, Threads had reached the 100 million milestone beating OpenAI’s generative chatbot, ChatGPT, which surpassed 100 million monthly users in two months.

Threads went live on Apple and Android app stores in 100 countries at 2300 GMT on Wednesday and will run with no ads for now.

The app which is yet to launch in Europe was introduced as a clear spin-off of Instagram, which offers a built-in audience of more than two billion users, thereby sparing the new platform the challenge of starting from scratch.

Twitter is thought to have around 200 million regular users but it has suffered repeated technical failures since Elon Musk bought the platform last year and sacked thousands of staff.

On Sunday, Matthew Prince, CEO of Cloudflare, shared a screenshot showing how Twitter’s traffic is ‘tanking’.

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